Great Search Engine Optimization Is Key To Lasting Visibility
Get In Front Of Your Audience Online
The term “search engine optimization” gets banded about quite a lot these days, but many people only have a superficial understanding of it. That’s not the case with Achieve DMA. We understand the ins, outs and finer points of implementing and executing a first-rate search engine optimization campaign. We’re confident in our ability to improve your site’s ranking with the major search engines through first-rate search engine optimization techniques.
One of the biggest mistakes that you can make is to disregard the importance of search engine optimization. Today’s most highly ranked websites didn’t get there by accident. You can bet your bottom dollar that a significant amount of time, effort and money have been invested in search engine optimization efforts. That doesn’t mean that you have to spend a fortune to put effective search engine optimization to work for you. Achieve DMA provides solutions for companies of all sizes, and we can pair you with a package that suits your budgetary needs too.
Increase Your Visibility and Profitability
Expert Search Engine Optimization in Sacramento
Local Search Engine Optimization
You may have noticed that local search results often appear near the top of the results pages on sites like Google. Is your site being lost in the shuffle?
If so, don’t worry – Achieve DMA is made up of search engine optimization experts who understand the importance of local SEO. Whether your business is completely online, or if it has a brick-and-mortar location too, you stand to benefit enormously from local search engine optimization.
Comprehensive Search Engine Optimization For Your Sacramento Business
Get Ahead Of The Competition
Despite search engines filling the search engine results page (SERP) with more ad placements the organic section of the search engine results page (SERP) remains the prime real estate that people focus on when conducting a search. Not appearing on the first page of the search engines means you are not getting found and visitors are not coming to your site.
Search engines like Google take many factors into account when deciding how pages rank. Their job is to provide their user with the most relevant websites that have the best content to address the queries, keywords, or phrases that the user enters in. In simple terms there are two primary factors that go into how your website will rank for a particular keyword or search phrase.
Relevance - On-Page SEO
Relevance to a particular search phrase or topic is determined through the a variety of data points such as:
The easy way to remember which activities are for relevance is that efforts done to the website or web page itself are on-page SEO hence the name. These are activities we have direct control over.
Authority - Off-Page SEO
Authority is increase through off-page SEO efforts and activities. They take place on other websites in the form of backlinks. A backlink is simply a link that is placed on another website that leads to your website. Search engines see this link as a positive vote of confidence – the logic being that the only reason they would link to your website is that they think positively of it.
Backlinks are commonly created on directory websites like Google My Business, Facebook, Instagram, Merchant Circle, Yelp, Angie’s List, etc. They are also created on professional and industry related websites such as chambers of commerce or industry associations.
Through a combination of these different links search engines like Google are able to get an idea of which websites are more popular and are likely to have more up to date and reputable information. A robust backlink profile can push a website to the top of the search engine results page.
We help business get to the top of search results pages and happily serve the communities of Sacramento, North Sacramento, South Sacramento, West Sacramento, Midtown Sacramento, Roseville, Rocklin, Folsom, Citrus Heights, Carmichael, Natomas, North Highlands, Rancho Cordova, Orangevale, Fair Oaks, McClellan, Mather, Antelope, Rio Linda, El Dorado Hills, Cameron Park, Shingle Springs, Elk Grove, Granite Bay, Penryn, Loomis, Grass Valley, Davis, Auburn, Placerville, Jackson,Yuba City, and Marysville.
High Ranking and Long Lasting Results
Any good SEO strategy uses both on and off page tactics to create high ranking and long lasting results. SEO has been proven to have the lowest cost of customer acquisition, and is the essential, long term, steady approach to building your business by attracting and converting website visitors.
Search Engine Optimization Is A Long Term Commitment
SEO is an investment in your long term success. It’s not cheap or easy–it’s time consuming and labor intensive. SEO projects are implemented over 9-12 months in order to generate the best long term results, however significant initial upward movement is usually seen within three to four months. SEO activities will continue to be done over the life of your business and website.
The project will consist of on-page SEO activities including strengthening the underlying architecture of your website and the content on your web pages so the search engines determine that your website is “relevant” to the keyword phrase that someone entered when doing an internet search. We will also focus on building popularity and “authority” by creating a broad presence for your website across the internet using techniques such as blogs, articles, press releases, videos, and other submissions to build credibility in the eyes of the search engines that your website is a trusted and reliable source of information.
Located in Granite Bay, Achieve DMA has provided internet marketing and SEO consulting services to over 160 businesses across Northern California, including Sacramento County, El Dorado County, Placer County, Yolo County, and the communities of Sacramento, North Sacramento, South Sacramento, West Sacramento, Midtown Sacramento, Roseville, Rocklin, Folsom, Citrus Heights, Carmichael, Natomas, North Highlands, Rancho Cordova, Orangevale, Fair Oaks, McClellan, Mather, Antelope, Rio Linda, El Dorado Hills, Cameron Park, Shingle Springs, Elk Grove, Granite Bay, Penryn, Loomis, Grass Valley, Davis, Auburn, Placerville, Jackson,Yuba City, and Marysville.
The combination of relevance and authority enable a search engine to determine how well your website satisfies the need of the person doing a search, and that you are a trustworthy, credible, reliable source of information or provider of an offer. These activities are implemented at a pace that Google will view as normal site improvements rather than a suspected “SEO attack” or “Black Hat SEO” — which is seen as unethical, will only cause temporary improvements, and can negatively impact your reputation with the search engines and your long term search engine positioning.
Call us today at (916) 933-7414 or fill out the contact form, and we’ll evaluate your website’s Search Engine Optimization strength.